This Firmship Defender has been art-directed by Job Smeets from Studio Job. The 4-wheel drive has been stripped from all frills and reminds us of the icon it has been since 1948. It is the no-nonsense durability and longevity which is the like-mindedness here, combined with the joint love for archetypes which became icons.
COLLABORATIONS
Firmship Defender
This Firmship Defender has been art-directed by Job Smeets from Studio Job. The 4-wheel drive has been stripped from all frills and reminds us of the icon it has been since 1948. It is the no-nonsense durability and longevity which is the like-mindedness here, combined with the joint love for archetypes which became icons.
Firmship Defender
This Firmship Defender has been art-directed by Job Smeets from Studio Job. The 4-wheel drive has been stripped from all frills and reminds us of the icon it has been since 1948. It is the no-nonsense durability and longevity which is the like-mindedness here, combined with the joint love for archetypes which became icons.
COLLABORATIONS
Firmship Defender
This Firmship Defender has been art-directed by Job Smeets from Studio Job. The 4-wheel drive has been stripped from all frills and reminds us of the icon it has been since 1948. It is the no-nonsense durability and longevity which is the like-mindedness here, combined with the joint love for archetypes which became icons.
Defender on the water.
You could say a Firmship ship is the Defender on the water. Job Smeets from Studio Job who designs for Firmship got the task to create this nautical translation with the existing beautiful design of the Defender which was introduced under the creative leadership at JLR by Professor Gerry McGovern OBE.
Lacquer with a feeling.
The Firmship Defender has been lacquered with the strongest and toughest metal lacquer available in the world. It is the lacquer normally used on bulldozers and metal public telephone boxes in the US. It gives the Defender a texture. If you touch the Firmship Defender, you do feel something strong but silent.
The wheels
The wheels are British heritage wheels, these wheels are the revised versions from the original wheels designed and used by Land Rover when it all started.
Interior
The interior of the Firmship Defender is Job Smeets take on a firm 4-wheel drive interior. 'Firmshipped', a tone in a tone! Light grey. The whole interior has been revised, the outside and the inside are in sync with each other. It doesn’t need much explanation, just have a look and enjoy!!
No-Nonsense Luxury
It is the no-nonsense durability and longevity which is what Firmship stands for. Being “under the radar”, a distinct design language, combined with the joint love for archetypes which become icons.
